01 / 07 · Lead generation

Leads that buy. Not just cheap leads.

Meta, Google and TikTok campaigns for real estate developers, optimized for qualified leads, meetings and sales. CPL is only the first number.

See how we work
  1. 01 · AttractLead generation
  2. 02 · QualifyAI agents
  3. 03 · OrganizeCRM & integrations
  4. 04 · SellSales team outsourcing
  5. 05 · DistributeBroker channel management
  6. 06 · ControlSales team control
  7. 07 · RecoverLead reactivation
The problem

Why cheap leads end up expensive.

The agency reports CPL; nobody measures how many reach a meeting.
Forms full of browsers, fake numbers and out-of-range budgets.
Sales complains about quality; marketing complains about follow-up.
Budget spread across channels without knowing which one sells.

What we do

  1. 01

    Strategy per development

    Audience, message and offer for each project and each sales stage.

  2. 02

    Meta, Google and TikTok campaigns

    Structure, creatives and budget under one logic: cost per qualified lead.

  3. 03

    Landing pages and filtering forms

    Pages per development with questions that separate buyers from browsers.

  4. 04

    Optimization with sales data

    Meeting and sale signals flow back to the platforms: optimization follows revenue.

  5. 05

    CPQL and CAC reporting

    Every week: the cost of a qualified lead, a meeting and a sale, per channel.

The same campaign. Two ways to measure it.

Typical agency
SpendLeadQualifiedMeetingSale
Optimizes up to the lead.
GOST
SpendLeadQualifiedMeetingSale
Optimizes up to the sale.
2,000
leads managed per month
CPQL ÷ 2
cost per qualified lead cut in half
5% → 25%
qualified lead rate

Results from previous real estate projects.

How we work

01 · AUDIT

We review your current campaigns, forms and sales data.

02 · LAUNCH

One development: campaign structure, creatives and landing page.

03 · FILTER

Qualification in the form and in the first reply.

04 · OPTIMIZE

Budget moves to the ads that produce meetings, not clicks.

05 · SCALE

More developments and channels once the numbers work.

Easy start

A 30-day sprint on one development.

  • Audit of your current campaigns
  • Campaigns and landing page for one development
  • Weekly CPQL, meetings and sales report

If the numbers work, we scale. If not, you keep the audit and the data.

Duration
30 days
Scope
1 development
Commitment
No annual contract

FAQ

Do I have to drop my current agency?

No. We can start with one development or one channel in parallel and compare results on the same criteria.

Who pays for media?

Ad spend goes straight to your own ad accounts. You keep ownership of accounts, data and creatives.

Which platforms do you run?

Meta (Facebook and Instagram), Google and TikTok, plus real estate portals when they make sense for the project.

When do we see results?

First leads arrive within days. Reliable CPQL and meeting data in 3–4 weeks.

Our services

From ad to profit.

Install the complete system or start with a single piece.

  1. AttractLead generationCampaigns optimized for sales, not CPL.See solution
  2. QualifyAI agentsReplies in seconds, 24/7, on WhatsApp.See solution
  3. OrganizeCRM & integrationsEvery source in one place, measured to the sale.See solution
  4. SellSales team outsourcingOur team sells your development.See solution
  5. DistributeBroker channel managementSee what every broker does with your project.See solution
  6. ControlSales team controlEvery call and chat, scored by AI.See solution
  7. RecoverLead reactivationLost leads go back to sales.See solution

Lost leads come back into the cycle.

Related guides

Cost per lead doesn't pay the payroll.

Sales do. Let's measure those.

We'll contact you within 24 hours. Your data is used only for your pilot.